STYLE & STRATEGY WITH SONYA

STYLE & STRATEGY WITH SONYA

Hosted by: Sonya Choi La Rosa

The Style & Strategy Podcast is your gateway to unlocking your full potential. Join Sonya as she explores the transformative power of personal brand and style. Sonya's over two decades of experience in change and...

All Episodes

Episodes

80: Strategic Colour Identity: How To Build Your Brand Palette

In this episode, I'll be sharing a personal before-and-after of “trying every colour” to landing on a brand-aligned palette—and how the right hues can make you look alive, feel confident, and be experienced as the...
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79: Stop Second-Guessing: Brand-Aligned Clarity for Women Leaders

That quiet inner chatter—“Is this too much? Too safe? Too dated?”—chips away at your confidence and your energy. In this episode, Sonya breaks down how second-guessing shows up in three places (wardrobe, leadership...
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78: Podcast Beyond Trends: Spring/Summer Style That Speaks Your Brand

When was the last time an outfit looked great and felt like your brand? In this episode, Sonya shares her Spring/Summer ’25–’26 trend edit for Australia—and shows you how to decode trends through a brand-first filter....
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77: Before You Say Yes to ‘Almost Right’ — A Style Lesson Every Woman in Leadership Needs

Sonya carves out a rare solo morning and walks into a store “as a civilian”—no stylist hat, no agenda. What unfolds is a masterclass in clarity: when you don’t hold your own, well-meaning people offer their best...
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76: The Art of Story Sharing with Nimarta Verma

In this episode of the Style & Strategy Podcast, Sonya sits down with brand and leadership coach Nimarta Verma to explore the transformative power of story sharing—a refined approach to storytelling designed to...
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75: Your Current Style: How to close the gap between your current style and Personal Brand Identity

In this insider masterclass clip, Sonya guides you through a five-step exercise to diagnose your current style, identify gaps, and craft a clear vision for your signature wardrobe. Learn how to articulate how you want...
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74: 5 Ways to Leverage Clothing for Peak Performance & Brand Energy

In Part 2 of our masterclass series, Sonya reveals the science of enclothed cognition and shows how strategic style choices become a powerful nonverbal branding tool. Discover why what you wear changes how you think,...
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73: Be the Lighthouse: How Strategic Branding Attracts Your Ideal Clients

In this behind-the-scenes masterclass clip, Sonya shares why expertise alone won’t get you noticed—and how strategic personal branding turns “invisible” into “in-demand.” Learn what personal branding really means, why...
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72: Evolving Body, Evolving Style: 5 Keys to Dressing Your Changing Shape

 In this Office Hours episode, Sonya dives into the lifelong journey of dressing for your evolving body. From honouring changes—pregnancy, weight shifts, menopause—to mastering silhouette, proportions, and fabric...
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71: Mid-Year Style Reset: 3 Steps to Reclaim Your Leadership Presence

We’re halfway through the year—and that midpoint check-in isn’t just for goals and KPIs. In this episode, Sonya shows high-performing women how to reset their personal brand and style for the next six months. Learn...
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70: The Power of Quiet Presence: How to Lead Through Life’s Chaos

In this deeply personal episode, Sonya shares a raw and powerful reflection on what it means to show up when life is anything but polished. After navigating her husband's unexpected AML diagnosis, she redefines...
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69: How to Dress for the Woman You’ve Become, Not Who You Were

Are you standing in front of your closet thinking, "I’ve changed, but my wardrobe hasn’t caught up?" You’re not alone. In this episode, Sonya takes you behind the scenes of a real-life leadership style transformation,...
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