ACTIVATE YOUR BRAND, STYLE AND PRESENCE
The proven 8-Week Strategy to Elevate Your Brand, Style, and Leadership Presence—Without the Guesswork.
8 WEEK PROGRAM | LIVE Q&A | PRIVATE COMMUNITY
🚫 You’re great at what you do—but your brand and presence don’t fully reflect your expertise.
🚫 You know how you show up influences credibility—but you’re unsure how to refine it for impact.
🚫 You’ve invested in your career—yet you know presence, style & visibility play a major role in success.
🚫 You want a clear, structured approach to elevating your brand & presence—without second-guessing every step.
🚫 And let’s be honest—figuring out what to wear shouldn’t feel this complicated.
I spent years in corporate leadership roles, navigating high-stakes rooms where how you present yourself is just as important as what you bring to the table. I invested thousands in certifications in leadership, personal branding, and style—so I could crack the code on presence, confidence, and credibility.
Now, I help ambitious professionals like you refine their personal brand and align their style—so they step into their next level with clarity and confidence.
Show up to every opportunity—boardroom, client pitch, or high-stakes event—knowing your brand, presence, and style are elevating your success, not holding you back
“I used to feel overlooked in leadership meetings. Now, I walk into every room knowing I belong there. The best part? Getting dressed feels effortless instead of stressful.” — SARAH L, SENIOR MANAGER
You’ve invested years mastering your expertise. But in high-stakes moments—meetings, pitches, opportunities—but does your presence fully match your credibility?
Or are you blending in when you should be standing out?
If your brand and style don’t work for you, they might be working against you.
Feel confident knowing your personal brand and presence reflect the expert you are
Simplify your style with a wardrobe that enhances your brand instead of creating daily frustration.
Be recognised for your credibility, leadership, and the value you bring.
Your expertise speaks for itself—but are you signalling the credibility, authority, and leadership presence to match? Style isn’t just about looking good—it’s about showing up powerfully and being seen as the expert you are.
Will you keep feeling like you have to prove your expertise—while others seem to command attention effortlessly?
Will you stay stuck, knowing you bring value but unsure if others truly see it?
You already have the skills, the experience, the ambition. But if your brand and presence don’t match your expertise, are you making success harder than it needs to be?
You wouldn’t be here if you weren’t ready for more. The real question is—will you take action?
The Activate Blueprint follows my proven 3D Impact Framework—Discover, Define, and Design—to help you build a brand, presence, and style that is intentional, strategic, and aligned with your goals. You will be supported each step of the way through 6 modules over 8 weeks.
DISCOVER | Find your foundation
Clarity and confidence in who you are and how you show up
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Define your personal brand story—so your message is unmistakably yours.
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Uncover your Human Design strengths—so you lead in a way that feels natural and powerful.
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Shift your leadership & style mindset—so you embody confidence in how you present yourself.
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Identify your Signature Style Identity—so your wardrobe and visual presence reflect your brand.
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Discover your best colours and silhouettes—so you dress in a way that enhances your authority.
By the end of this phase, you’ll have absolute clarity on who you are, what you stand for, and how to show up with confidence.
"What has been really helpful is nailing down my body shape. I always thought I was an hourglass, but after working through the modules, I’m now confident in how to dress for my shape. It’s confronting but empowering, and I’m finally embracing styles that highlight my best features.” - LINDSAY F, SENIOR MANAGER
DEFINE | Shape your strategy
Consistency and credibility across all touchpoints.
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Craft your brand positioning statement—so your expertise is immediately recognized.
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Align your style with your leadership identity—so your visual presence reinforces your authority.
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Develop a strategic wardrobe/capsule plan—so dressing for impact becomes effortless.
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Learn outfit formulas for different leadership scenarios—so you always feel polished and prepared.
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Create a style strategy that works for your industry and brand—so you stand out authentically.
At this stage, you’re no longer second-guessing your brand or your wardrobe—everything is aligned with your next chapter.
“I never realised how much my wardrobe influenced how I showed up in my professional life. This program completely changed how I think about dressing—now, every time I see an outfit I like, I ask myself, ‘How can I recreate this with what I already own?’ It’s like a whole new way of seeing my style and my presence as a leader!” - TRISH
DESIGN | Elevate your presence
A visible, influential presence that attracts the right opportunities.
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Create a leadership visibility strategy—so you are seen in the right rooms, on the right stages, and by the right people.
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Refine your digital presence—so your online brand is as polished as your in-person presence.
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Curate outfits for key professional moments—boardrooms, networking events, media appearances.
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Master presence and influence techniques—so you feel in control of your professional image.
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Build a personal brand that evolves with your career—so you maintain long-term consistency.
This is where you step fully into your next-level brand, style, and leadership presence.
"After going through the lessons, I’ve had so many ‘aha’ moments. I finally understand why certain things didn’t work before. This program isn’t just about clothes—it’s about understanding yourself and making informed choices that reflect who you are.” — BELINDA | NURSE, BUSINESS OWNER, AUTHOR
This isn’t just about clothes. It’s about credibility, confidence & leadership impact
Activate is for professionals who don’t settle.
Define your brand and leadership presence so your expertise is recognised at every level.
Curate a wardrobe that supports your ambitions — without second-guessing your choices.
Develop a confident, polished presence that aligns with where you’re going.
With less than 20 minutes a day, you’ll gain the clarity, tools, and confidence to build a powerful, authentic presence—without the need for a complete overhaul.
ACTIVATE has been designed for women who are...
Corporate Professionals & Executives
Stepping into leadership who want a polished brand and style that reflect their expertise—without second-guessing their outfits.
Entrepreneurs & Business Owners
Who are the face of their brand and need a confident presence and signature style that align with their authority and business goals.
Industry Experts & Thought Leaders
Who are speaking, leading, or being seen and want to refine their look, messaging, and style strategy for greater impact.
High-Achieving Professionals in Transition
Stepping into a new role, promotion, board position, or returning to work who want a brand, style, and presence that support their next level.
If you’re ready to build a personal brand and style that work for you—not against you—this is for you.
Why choose ACTIVATE...
A Proven, Repeatable Process: No more guesswork—follow the structured 3D Impact Framework to build a cohesive personal brand and style.
Beyond Quick Fixes—A Lasting Transformation: This isn’t about fashion trends. It’s about strategic visibility, leadership confidence, and presence that opens doors.
Built for High-Achieving Women Like You: Designed for busy leaders, entrepreneurs, and executives who want a system that fits their industry, lifestyle, and goals.
Not Just Theory—Live Coaching & Direct Support: Weekly live Q&A and private feedback ensures you don’t just learn—you get results.
Meet Belinda - A nurse, author, and business owner who once thought personal branding and style were things some women just “had.” She wasn’t sure if she could actually learn how to shape her brand and style. Now? She has complete clarity and confidence in how she shows up—both professionally and personally
Meet Jane - A busy professional who felt stuck in her style, wearing the same outfits on repeat. She wanted an elevated version of herself that felt simple, effortless, and aligned. After Activate, she finally has a brand, a style, and a capsule wardrobe that brings everything together seamlessly.
Meet Bec - An accomplished professional who wanted to elevate her brand, visibility, and style—but in a way that felt true to her, not a one-size-fits-all approach. Through Activate, she refined her presence and built a wardrobe that reflects her expertise and leadership
You don’t have to figure this out alone. Activate gives you the strategy, structure, and support to make your next-level brand and style a reality.
Your success is my priority. If you put in the work and don’t see results, I’ll make it right.
Meet your guide Sonya
Sonya is a Personal Brand Strategist and Leadership Style Coach who helps high-achieving women bring their personal brand and style to life—bridging the gap between how they see themselves and how they show up, creating confidence, clarity, and influence.
With over 25 years of corporate leadership experience and expertise in branding, coaching, and style, Sonya empowers her clients to align their leadership presence with their goals.
She is the host of the Style & Strategy podcast and the founder of the Brand & Style Studio, where she combines her innovative frameworks with a deep passion for helping women elevate their impact and lead with authenticity.
You’ve already built your expertise—now it’s time to refine how you show up, get noticed, and attract the right opportunities.
This isn’t just about looking polished—it’s about owning your presence, positioning yourself as a leader, and making an unforgettable impact.
You're ready to stop second-guessing your brand and style—and start showing up as the leader you are—Activate is for you.
Let's write your next chapter.
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